no idea of UK pricing, I guess you are talking about the R8? what do they cost? What does the huracan cost? I'd put the mc20 in the middle of the two.
I (maybe making this up) was lead to believe that US pricing of the MC20 was to be around 200K US$ base.
Interesting, I think your comment on the MC20 being priced between the two is the problem that Maserati will have to overcome if they are to sell any meaningful volumes of the MC20.
The Lambo is £180k list
The Audi is £145k list
The MC20 is £187k list
Obviously you can skew these massively if you to tick box crazy with the options lists.
I think the tech of the MC20 with it's carbon tub, new and modern engine technology etc makes it worth at least as much as the Lambo which is still running essentially the same engine as it has been for 15 years now. Sure, they tweak it now and then, add a spoiler and some stripes etc but it's not a modern car by any means now. And the Audi is at end of life as well. It's clear the Audi offer the best value but it's not got the badge at that level.
I guess what I'm saying is that the MC20 is a ground up new design, with lots of modern tech, where the others are now getting on a bit.
I'm sure that Lambo will outsell Maserati almost no matter what they produced but I'm not sure they should be!