Personally, whether it will be a commercial success or not, I think It's a mistake.
I was at the factory last week and was told Maserati want to produce 7k vehicles a year. When i asked if that included the Kubang, the response was "no, that will be built in America. Not sure how many of those we'll make."
While this may be more a reflection of that one individuals personal thoughts, I didn't sense that it was a popular decision within the company.